The Val di Fassa Tourist Board (APT Val di Fassa) is a co-operative society founded in 2003 financed by provincial grants and self-investments. Its main goals are:

• the promotion of the tourist image of the valley through diverse means such as: web, social media press, TV and PR;
• the management of information and accommodation services in loco by means of printed material and tourist offices;
• the development of the brand "Val di Fassa" undertaking promotional activities (in collaboration with the local lifts and cable cars company, Trentino Marketing and Dolomiti Superski) and supporting the creation of valuable tourist offers in coherence with the natural vocation of the valley respecting its natural, cultural and historic heritage;
• the financial and logistic support to the organization of events and activities promoted by local municipalities;
• the coordination, according to a networking approach, of the various stakeholders (from private and public sector, both individual and organized) in order to realize integrated marketing projects;
• the organization and management of the local tourist mobility plan both in summer and in winter, in collaboration with the company for public transport and the local municipalities.

The co-operative society "Azienda per il Turismo della Val di Fassa" in located in Roma Street in Canazei by the cinema Marmolada. The building hosts the senior management, administration, marketing and promotional departments. In each village, one information office has been set in order to provide tourists with information about travel and accommodation but also to support the local associates. The Booking Centre is located in Pozza di Fassa and concerns with the organization of holiday packages, group holidays and meetings. Finally, the tasks of the Web Area, located by the City Hall of Canazei, include press office and publishing management.

Società Cooperativa
Strèda Roma, 36 - 38032 Canazei
Codice Fiscale, Partita IVA, N. Iscrizione al Registro Imprese di Trento: 01855950224
Iscrizione Albo Enti Cooperativi: A157548